Compensation Schemes and Sales Orientation: An Experimental Study
- Publication Type
- Journal contribution (peer reviewed)
- Authors
- Koof, C./Büttgen, M.
- Year of publication
- 2012
- Published in
- Proceedings of AMA SERVSIG, June 7-9, 2012
- Page (from - to)
- 15
- Conference name
- AMA SERVSIG - International Service Research Conference
- Conference location
- Helsinki, Finland
- Conference date
- 7. - 9.6. 2012
Involved persons
Involved institutions
- Business Administration: Corporate Management
- Institute of Marketing & Management
- University of Hohenheim
- Faculty of Business, Economics and Social Sciences
- Faculties